Snack Giant Frito-Lay’s ‘Get Ready For Greatness’ Activates FIFA 2023 Women’s World Cup

Frito-Lay, the Official USA Snacks of the FIFA Women’s World Cup, turned some of the world’s leading female footballers into chips to front its multi-channel ‘Get Ready For Greatness’ activation around the Australia/New Zealand 2023 tournament – its largest investment ever in women’s sports.   The activation programme aims to build anticipation and excitement in… Continue reading Snack Giant Frito-Lay’s ‘Get Ready For Greatness’ Activates FIFA 2023 Women’s World Cup

Chipotle ‘Unwrapped’ US Olympic Campaign Led By TV, Digital Menu & Team USA Ambassador Films

14 June saw the launch of Team USA partner Chipotle’s ‘Unwrapped’ Olympic campaign which celebrates American athletes with a ‘Team Chipotle’ menu and film series.   Chipotle Mexican Grill’s activation focused on helping athletes perform at their best by providing proper nutrition through real food and real ingredients and this is brought to life through… Continue reading Chipotle ‘Unwrapped’ US Olympic Campaign Led By TV, Digital Menu & Team USA Ambassador Films