Hyundai, official auto sponsor of the NFL, is rolling out a set of four digital documentaries exploring the personal draft stories of four young and hopeful players looking to go professional. The films focus on the lives of four players – Mitchell Trubisky, OJ Howard, Mike Williams and Haason Reddick – all of whom are projected by most… Continue reading Hyundai ‘Rolling With The Rookies’ Short Film Series & Car Wraps Offer Fans A Look At ‘Road To The NFL’
Tag: Car Wraps
Suzuki ‘The Block’ TV Tie-In Led By In-Show Integration
One of the more interesting contemporary TV tie-ins is Suzuki’s sponsorship of top rated Australian reality TV show The Block – a partnership that focuses on in-programme integration and which sees the brand’s vehicles front and centre of the show. The most recent activation of the car brand’s partnership with the Channel 9 show… Continue reading Suzuki ‘The Block’ TV Tie-In Led By In-Show Integration
