Tag: Alex Hunter

Adidas, Parley, Real & EA’s Alex Hunter Launch Recycled Ocean Plastic Coral Reef Third Kit

Real Madrid has unveiled its new third kit through an environmental cause campaign fronted by EA Sports FIFA virtual athlete and new Los Blancos signing Alex Hunter.   The hot pink, coral coloured jersey itself is made from recycled ocean plastic in what the sportswear giant, its ecology partner Parley For The Ocean and the… Continue reading Adidas, Parley, Real & EA’s Alex Hunter Launch Recycled Ocean Plastic Coral Reef Third Kit

Coca-Cola Signs Its First in-Game ‘Virtual Athlete’ Alex Hunter In Electronic Arts Sports FIFA 18

An innovative collaboration between Electronic Arts and Coca-Cola sees the soft drinks giant add its first virtual athlete ambassador by sponsoring EA Sports FIFA 18 in-game virtual player Alex Hunter.   The partnership is spearheaded by a new Coke spot, running across Coke’s online platforms such as YouTube and Twitter, that sees a young fan… Continue reading Coca-Cola Signs Its First in-Game ‘Virtual Athlete’ Alex Hunter In Electronic Arts Sports FIFA 18