eSports Archives - Activative

Decathlon’s Zwift-Based ‘The Breakaway’ Prisoner eCycling Team (& Marketing Initiative)

Nissan Challenges Hoops Fans To ‘The Chase’ & To ‘Keep Up With The Thrills’ At 2021 NCAA March Madness

Football Crews Unify In Dynamic Mbappé Narrated EA Sports FIFA 21 ‘Win As One’ Launch Campaign

Cadbury Leverages Footie Tie-Ups & Ambassadors With ‘Win The Captain’ Experience Contest

Touchdown Celebratory Dance Spot Trumpets Fortnite’s In-Game NFL Uniform Partnership

Mastercard Partners With Riot Games As First Global Partner Of League Of Legends

Headspace Australia’s Athlete-Fronted, Video-Led Male Mental Health Fitness Campaign

Gillette Activates Team SoloMid Sponsorship With ‘eSports Athletes Chasing Their Best’ Campaign

Coca-Cola Signs Its First in-Game ‘Virtual Athlete’ Alex Hunter In Electronic Arts Sports FIFA 18