The former Real Madrid, AC Milan and Netherlands midfielder Clarence Seedorf and undefeated Russian UFC lightweight champion Khabib Nurmagomedov teamed up to front an ambush ad for Etihad Airways promoting flights to Qatar ahead of the 2022 FIFA Men’s World Cup. The 70-second spot’s narrative arc features the sports stars upstaged by a ‘mystery… Continue reading Clarence Seedorf & Khabib Nurmagomedov Front Comic FIFA World Cup ‘Expect Extraordinary’ Ad For Etihad Airways
Tag: Abu Dhabi
We Choose To Rise – Etihad & Special Olympics
In February 2019 Etihad launched a new campaign spanning television, cinema, online and at-event promotion for its partnership with the Abu Dhabi Special Olympics which aimed to drive awareness, link the brand to the property’s values of tolerance diversity and unity and to demonstrate drive and passion. Territory: Middle East Agency: In-House &… Continue reading We Choose To Rise – Etihad & Special Olympics
Players (& DJ) Mix Music On Abu Dhabi HSBC Championship Driving Range Decks In Golf First
Title sponsor HSBC continues to inject innovation, dynamism and a contemporary groove into golf by bringing music to the Abu Dhabi HSBC Championship driving range and bringing four star players and a DJ to the on-course decks. A year after the tournament became the first European Tour event to allow shorts during practice rounds,… Continue reading Players (& DJ) Mix Music On Abu Dhabi HSBC Championship Driving Range Decks In Golf First
Nike Golf Sign Rory Mcllroy & Launch ‘No Cup Is Safe’ Ad
One of the worst kept secrets in sports marketing is a secret no more – Northern Ireland’s Rory Mcllroy has been unveiled as Nike’s newest superstar ambassador with a deal that seems likely to be the most lucrative British sporting deal ever. Announced in Abu Dhabi with its very own set of creative assets… Continue reading Nike Golf Sign Rory Mcllroy & Launch ‘No Cup Is Safe’ Ad
