CarMax rolled out the third iteration of its ongoing ‘Call Your Shot’, basketball themed ad series which sees its team up with superstars Sue Bird, Stephen Curry, Zach Levine and Candace Parker and leverage its partnerships with the NBA and WNBA. The campaign, which spanned broadcast TV and social channels, is built around fun… Continue reading Bird & Curry, Parker & Lavine Return For Fresh CarMax ‘Call Your Shot’ Campaign Ads
Tag: Wasserman
Steph Curry, Sue Bird & ‘WOJ’ Ads Extend CarMax’s Comic ‘Call Your Shot’ Hoops Campaign
CarMax, an official partner of the NBA’s Golden State Warriors, extended its NBA partnership activation in late March with the launch of new hoops themed ads which extend the brand’s ongoing ‘Call Your Shot’ campaign. The campaign, created by Wasserman and The Martin Agency and produced by Valiant Pictures, continued its previous basketball commercial… Continue reading Steph Curry, Sue Bird & ‘WOJ’ Ads Extend CarMax’s Comic ‘Call Your Shot’ Hoops Campaign
Eurosport (Discovery) Rolls Out Winter Olympics Warm Up Social Animations Ahead of PyeongChang 2018
Broadcaster Eurosport, owned by Discovery, has rolled out a set of comic creative animations across its social media channels to engage younger audiences ahead of the Winter Olympic Games. The film series, which aims to ‘bring together winter sports fanatics and those less instinctively excited about the Games’, features the voices of British comedians Morganna… Continue reading Eurosport (Discovery) Rolls Out Winter Olympics Warm Up Social Animations Ahead of PyeongChang 2018
