Turkish Airlines, an official partner of the UEFA Champions League, leveraged the 2023 Final (played on 1 June in Istanbul’s Atatürk Olympic Stadium) with a campaign fronted by football legends and former UCL rivals Steven Gerrard and Cafu who played in the famous 2005 final in the same stadium which saw Liverpool FC come from… Continue reading Football Legends Gerrard & Cafu Fly Down Memory Lane In UEFA Partner Turkish Airlines UCL Campaign
Tag: Steven Gerrard
Hyundai Expands Multi-Strand ‘Goal Of The Century’ Qatar 2022 Activation With BTS FIFA Men’s World Cup Song
September saw Hyundai Motor Company, the official automotive partner of the FIFA Men’s World Cup, release a music video called ‘Yet To Come (Hyundai Ver)’ with Korean K-pop super group BTS as part of its umbrella ‘Goal Of The Century (GOTC)’ Qatar 2022 activation programme. The car company’s World Cup campaign song was officially… Continue reading Hyundai Expands Multi-Strand ‘Goal Of The Century’ Qatar 2022 Activation With BTS FIFA Men’s World Cup Song
