A new digital campaign from the new SoFi Stadium features avowed Rams fan Danny Trejo, an enthusiastic Rob Lowe, local Inglewood woman Precious Ares and the Rams’ team mascot Rampage all exploring the new home of the two LA NFL teams the Rams and the Chargers. The light-hearted creative see Ares, a long-standing SoFi… Continue reading Rob Lowe, Danny Trejo, Precious Ares , Rams Mascot & ‘#1 Fan’ Front New Sofi Stadium Membership Drive
Tag: Stadium Sponsor
Fresh Format For EE’s ‘Wembley Cup‘ Tournament Adds Internationals To YouTubers
Telecoms brand and Wembley Stadium sponsor EE has brought back its ‘Wembley Cup’ tournament for a fourth season and added some new features to freshen up the format. This year’s competition sees will see international footballers compete alongside YouTube stars, while other innovations include a new ‘draft’ stage as well as ‘fast and furious’… Continue reading Fresh Format For EE’s ‘Wembley Cup‘ Tournament Adds Internationals To YouTubers
Aviva Ireland Campaign Fronted By Sports Stars Keane, O’Driscoll & Stadium Sponsorship
Late September saw the launch of a major new integrated marketing campaign from Aviva Ireland fronted by two legends of Irish sport (Roy Keane and Brian O’Driscoll) and featuring the nation’s national stadium which the brand holds the naming rights to. The multi-platform, multi-phase initiative – which spans cinema, television, OOH, digital and social… Continue reading Aviva Ireland Campaign Fronted By Sports Stars Keane, O’Driscoll & Stadium Sponsorship
