NBA Canada partnered with The Local Collective and the WNBA to celebrate the league’s first game in Canada sponsored by banking outfit Tangerine – between the Chicago Sky and the Minnesota Lynx at the Scotiabank Arena – with a multi-channel marketing burst called ‘Signed, Toronto’ which invited fans to show their love for the game… Continue reading ‘Signed Toronto’ Campaign Sees NBA Canada & WNBA Leverage First Ever Canadian Pre-Season Game
Tag: Sculpture
Tate & Minecraft Build Game Virtual Art Collaboration
Who hasn’t dreamed of stepping inside a painting and exploring its world? A new art/gaming alliance will now make that dream possible. In an unlikely creatively partnership between the UK’s Tate Gallery and the construction game Minecraft has resulted in ‘Tate Worlds: Art Re-imagined For Minecraft’ – a set of Minecraft ‘maps’ that… Continue reading Tate & Minecraft Build Game Virtual Art Collaboration