On 1 July, a week ahead of the start of the three-game Wallabies E Toro rugby union series against France, Rugby Australia kit partner ASICS launched the new Wallabies jersey for the 2021 season through a campaign called ‘Bound Forever By Gold’. The marketing emphasises that the jersey means so much more than just the… Continue reading ASICS Unveils New Wallabies Jersey Via ‘Bound Forever By Gold’ Campaign
Tag: John Eales
Louis Vuitton Joins Rugby Conversation Via RWC Webb Ellis Trophy Travel Case
Louis Vuitton aligns itself with the rugby world through its first activation as an official Tuournament Provider of the Rugby World Cup led by luxury, branded travel case for the Webb Ellis Cup itself. The French luxury leather goods brand aims to place itself into the tournament conversation when it agreed a commission to… Continue reading Louis Vuitton Joins Rugby Conversation Via RWC Webb Ellis Trophy Travel Case
