Louis Vuitton aligns itself with the rugby world through its first activation as an official Tuournament Provider of the Rugby World Cup led by luxury, branded travel case for the Webb Ellis Cup itself. The French luxury leather goods brand aims to place itself into the tournament conversation when it agreed a commission to… Continue reading Louis Vuitton Joins Rugby Conversation Via RWC Webb Ellis Trophy Travel Case
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Romario Fronts Havaianas World Cup Flip-Flop Ambush
Few Brazilian brands are as well known globally as flip-flop giant Havaianas and, despite the official 2014 World Cup flip-flop brand being rival Amazonas, Havaianas has been leveraging Brazil 2014 with a soccer themed ‘Teams’ range pushed via regional campaigns across the globe. World Cup host nation Brazil is a tropical country where the… Continue reading Romario Fronts Havaianas World Cup Flip-Flop Ambush
