Tag: Football Club

Arsenal & adidas Team Up For ‘No More Red’ Initiative Tackling London Youth Knife Crime

Arsenal FC and kit partner Adidas teamed up in January for a community cause initiative called ‘No More Red’ aimed at tackling youth knife crime in London and preventing more bloodshed by providing support and safe spaces for young people and working to eradicate causes of violent crime.   The multi-year partnership project launch, developed… Continue reading Arsenal & adidas Team Up For ‘No More Red’ Initiative Tackling London Youth Knife Crime

Everton FC Becomes First PL Club To Launch New (Umbro) Kit Via Campaign Fronted By The Women’s Team

Everton have become the first Premier League club to solely use their women’s squad to launch their new kit through a new campaign called ‘Go On: Ladies First’.   Led by a spearhead launch spot, the new 2018/19 away kit – created in harness with shirt supplier Umbro – is revealed with work carrying the… Continue reading Everton FC Becomes First PL Club To Launch New (Umbro) Kit Via Campaign Fronted By The Women’s Team

Manchester United’s #ILOVEUNITED India In Mumbai Event Attracts Fans & Sponsor Activation

With a base of around 35 million supporters, Manchester United FC already boasts more fans in India than any other football club and it continues to add new ones with its latest #ILOVEUNITED fan events.   United’s ambassador, Denis Irwin and club legend and former striker Louis Saha returned to India (having previously represented the… Continue reading Manchester United’s #ILOVEUNITED India In Mumbai Event Attracts Fans & Sponsor Activation

‘Secret Southampton’ Short Spot Series Sees Soccer Club Leverage Hype For Netflix’s Stranger Things 2

Premier League club Southampton FC has continued its ongoing social spoof engagement strategy with the launch of a series of short comic videos that leverage the release of of the new season of Netflix’s teen sci-fi smash hit Stranger Things 2.   The aim behind the initiative is to showcase the success of the Southampton… Continue reading ‘Secret Southampton’ Short Spot Series Sees Soccer Club Leverage Hype For Netflix’s Stranger Things 2

Sport Club Recife Immortal Fans Donor CSR Campaign

Sport Club Recife is known for having some of the most passionate fans in Brazil.   They are fans from birth to death.   Ogilvy Brazil pushed their passion further as no other football team has done before, by creating a new kind of fan: the Immortal Fans.   Their hearts, eyes, lungs… could keep… Continue reading Sport Club Recife Immortal Fans Donor CSR Campaign