LA Clippers Link Up With Lexus & Farm League For ‘Life In The League’ Film Series

As the NBA Playoffs get under way, the Los Angeles Clippers linked up with sponsor Lexus and production outfit Farm League to create a film series blending live action and animation to bring the fans closer to the team for the climax of a season during which spectators and stars have been separated more than… Continue reading LA Clippers Link Up With Lexus & Farm League For ‘Life In The League’ Film Series

Money Mark Makes Federer’s Racket Sing In Wilson’s ‘Play Your Heart Out’ Music Video & Track

Timed to leverage spiking tennis interest around Wimbledon 2018, July saw Roger Federer’s racket supplier Wilson release a quirky initiative that turned the tennis icon’s racket into a musical instrument.   This audio marketing push saw the sports equipment brand team up with Federer and music producer Money Mark to create an original track to… Continue reading Money Mark Makes Federer’s Racket Sing In Wilson’s ‘Play Your Heart Out’ Music Video & Track