Ahead of the 18 December La Liga game between FC Barcelona and Real Madrid, new SEAT sub-brand CUPRA paid tribute to the players who competed at the first El Clásico in a commercial that made it broadcast debut before the game. CUPRA, SEAT’s new brand which became FC Barcelona’s Official Automotive and Mobility Partner… Continue reading New SEAT Brand CUPRA Activates FC Barca Tie-Up Via El Clásico Pan Europe Tribute Campaign
Tag: El Clasico
LINE’s ‘El Clasico’ Digital Stickers Engage & Monetise
Japan’s hottest social network LINE, a free call and messaging app that has now truly gone global, is a key driver of the exploding trend of digital stickers which have now themselves become a fan engagement (and revenue generating) opportunity for sports brands. Among the world’s leading sports brands, two of the fastest to… Continue reading LINE’s ‘El Clasico’ Digital Stickers Engage & Monetise
