Chase Elliott Foundation & NASCAR Sponsor Napa Auto Parts, Hendrick Motorsport & Children’s ‘DESI9N TO DRIVE’

The Chase Elliott Foundation joined forces with NASCAR sponsor NAPA AUTO PARTS and the Hendrick Motorsports team for the expanded, fifth iteration of its ‘DESI9N TO DRIVE’ art collaboration to benefit Children’s Healthcare of Atlanta (Children’s).   The fundraising campaign, created by agency VMLY&R, is based around a full design makeover of Chase Elliott’s driver… Continue reading Chase Elliott Foundation & NASCAR Sponsor Napa Auto Parts, Hendrick Motorsport & Children’s ‘DESI9N TO DRIVE’

Mtn Dew, Dale Earnhardt & Chase Elliott Leverage Daytona 500 For Team Rubicon Cause Campaign

Mountain Dew and its NASCAR team partnered with legendary driver Dale Earnhardt Jr on a campaign that leveraged the 2019 Daytona 500 that aimed to raise awareness of and support for Team Rubicon.   The initiative, which follows on from the PepsiCo brand’s new partnership with the military non-profit organisation (which pairs the skills and… Continue reading Mtn Dew, Dale Earnhardt & Chase Elliott Leverage Daytona 500 For Team Rubicon Cause Campaign

Nascar Driver & Athlete Endorser Chase Elliott Fronts Mountain Dew ‘Sling’ Commercial  

Mountain Dew continues to activate around Nascar with a new action-packed, high octane commercial starring professional Nascar driver Chase Elliott who does whatever it takes to get his hands on a cold can of Dew.   The spot starts at a party in a race track’s infield where a group of friends are using a… Continue reading Nascar Driver & Athlete Endorser Chase Elliott Fronts Mountain Dew ‘Sling’ Commercial