Brazilian TV Network Band’s Action Fuelled Spot Shows Formula 1 at its Finest

Brazilian TV network Band launched the second spot in its Formula One (F1) on 12 May promoting its new status as the country’s official race series broadcaster.   The promo, titled #OnlyBandShows, was created by agency FCB Brasil and the video shines the sporting spotlight beyond race winners and podium celebrations and explores other stories… Continue reading Brazilian TV Network Band’s Action Fuelled Spot Shows Formula 1 at its Finest

Brazil’s Band Network Celebrates F1’s Greatest Stories Via Historic Moments Spot, Social Series & New Visual Identity

Band Networks (Bandeirantes), which acquired the rights to broadcast Formula One (F1) in Brazil for the 2021 season, launched a promotional campaign which showcased historic moments from the world’s most popular auto racing series alongside a new telecast visual identity which blends striking imagery with a minimalist visual language.   The campaign, which was conceived… Continue reading Brazil’s Band Network Celebrates F1’s Greatest Stories Via Historic Moments Spot, Social Series & New Visual Identity

BUPA & Futureheads Partner On An Interactive, Health-Led Brand/Band Music Video

UK private healthcare provider/insurer BUPA’s new partnership campaign in tandem with the indie rock band The Futureheads revolves around a hybrid online quiz and music video that reflects each player’s own health   The thinking behind this healthcare brand/rock band tie-up is that most people actually have a general, basic understanding about whether they are… Continue reading BUPA & Futureheads Partner On An Interactive, Health-Led Brand/Band Music Video