Sports drink BodyArmor launched a 15-second black-and-white social spot starring US Women’s National Team attacker and co-captain Megan Rapinoe simply standing, staring steely into the camera, accompanied by a simple beat and paired with copy reading: “Nothing like a 30-something, purple haired, fiercely independent, candid, creative, goal-scoring, guitar-strumming, relentless, daring, activist, humble, ruthless, competitor, that… Continue reading Bodyarmor ‘Now That’s America’ Megan Rapinoe Ad Leverages World Cup & Rebukes Trump
Tag: Trump
Paddy Power promotes Cheltenham Festival Via Prosthetic Putin & Trump Park PR Stunt
Two actors in prosthetics, made-up up to look like Presidents Vladimir Putin and Donald Trump, were at the centre of bookmaker Paddy power’s pre-Cheltenham Festival PR stunt. The shirtless prosthetic presidents appeared on horseback (supposedly on a mount called ‘Trotski’) in a London park, surprising (and shocking) commuters to promote the launch of Paddy… Continue reading Paddy Power promotes Cheltenham Festival Via Prosthetic Putin & Trump Park PR Stunt
Budweiser’s Epic Origin Story Super Bowl Spot Joins Immigration & (Of Course) Trump Debate
Anheuser-Busch InBev brandand NFL sponsor Budweiser’s Super Bowl ad, despite internal claims to the contrary, joins the political dust-up in the form of an epic story of its immigrant cofounder’s journey to the USA. In dramatic, cinematic style, this Big Game commercial called ‘Born The Hard Way’ retells the story of the brand’s co-founder… Continue reading Budweiser’s Epic Origin Story Super Bowl Spot Joins Immigration & (Of Course) Trump Debate