Jaguar ‘Desire’ Movie Fronts UK Sundance Sponsorship

Jaguar has premiered its own brand-created movie, Desire, on Facebook as the core element of its Sundance London activation.   The 12-minute film, which is also now running across Jaguar’s other digital platforms, will also be screened by Jaguar at the O2 as part of the Sundance London film festival.   The short movie, starring… Continue reading Jaguar ‘Desire’ Movie Fronts UK Sundance Sponsorship

Mashable Super Bowl Pre-Release Ads Mash-Up

Super Bowl ads are legendary: famed for their wit, creativity, blockbuster budgets, or, failing that, their lame sex appeal and clumsy sales messages. And at $3.7m for 30-seconds (plus comparable production costs) they cost a small fortune too.   They are a marketing professional ‘must watch’ and luckily, particularly for those who don’t live in… Continue reading Mashable Super Bowl Pre-Release Ads Mash-Up