Adidas, the official kit partner of The Scottish Football Association (The SFA) played on the old rivalry with England ahead of UEFA Euro 2020 with a giant outdoor ad in Glasgow featuring a reworked version of England’s ‘It’s Coming Home’ refrain with a Scottish accented twist ‘It’s Coming Home Hame’. Created by agency The… Continue reading SFA Kit Partner Adidas Erects ‘It’s Coming Home Hame’ Giant OOH In Glasgow
Tag: The Scottish Football Association
FA & SFA Sponsor Snickers Owns #AwkwardMoments In Euro 2020 ‘Bothlands’ Campaign
As a sponsor of The Football Association (The FA) and The Scottish Football Association (SFA), Snickers seeks to address the fact that this is #OfficiallyAwkward by trying to keep both England and Scotland fans sweet in a UEFA Euro 2020 campaign called ‘Bothlands’. Launched at the start of June, the Mars Wrigley brand seeks… Continue reading FA & SFA Sponsor Snickers Owns #AwkwardMoments In Euro 2020 ‘Bothlands’ Campaign
Lidl & FA Run Grassroots Campaign Offering 1m Kids Professional Coaching
Lidl has extended its grassroots football initiative with the English Football Association with a new program that will provide over a million children throughout England with professional coaching opportunities. The programme was unveiled at a launch event prior to England’s friendly match with Germany that was fronted by Lidl ambassadors and former England internationals Sir Trevor Brooking… Continue reading Lidl & FA Run Grassroots Campaign Offering 1m Kids Professional Coaching