Jordan Brand partnered with Fortnite to promote its latest trainers in-game with the launch of the #FortniteXJumpman challenge which is set in a map named ‘Downtown Drop LTM By Jordan. #FortniteXJumpman sees Epic Games and the Nike brand offshoot offer players a chance to unlock aesthetic styles featuring Jordan sneakers for their avatars. … Continue reading Jordan Brand Partners With Fortnite On #FortniteXJumpman For ‘Downtown Drop’
Tag: Skins
Skins’ RWC ‘My Other Team’ Backs Pacific Island Underdogs (Via Twibbon)
Sportswear manufacturer Skins leverages the Rugby World Cup and its official partnerships with some of the tournament’s minnows via a crafty campaign – ‘My Other Team’ – which plays on fans’ underdog sympathies. ‘Rugby fans love their home team, but every fan needs another team to cheer on when theirs isn’t playing. This is… Continue reading Skins’ RWC ‘My Other Team’ Backs Pacific Island Underdogs (Via Twibbon)
Skins Becomes The First FIFA ‘Official Non-Sponsor’
Following hot on the heels of five FIFA sponsors axing their association with the beleaguered property owner, Australian sportswear company Skins has now become the first, self-styled Official FIFA Non-Sponsor. Skins chairman Jaimie Fuller announced the brand’s global anti-association via a YouTube film and at a launch event for the new FIFA Now campaign… Continue reading Skins Becomes The First FIFA ‘Official Non-Sponsor’
