Southeast Asian eCommerce platform Lazada rolled out a new campaign through – running from February through to April – to boost awareness and drive entries for the company’s own ‘LAZADA RUN’ inaugural mass participation event which spans six countries across the region. The branded run itself – which includes 21km, 10km, 5km courses and… Continue reading Heckler Singapore Promotes Lazada’s Inaugural SE Asia Six Nations Running Event
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Oracle Red Bull Racing Driver Max Verstappen Becomes Heineken 0.0 Ambassador
Mid-February saw Oracle Red Bull Racing and driver Max Verstappen become Heineken partners with the current Formula One (F1) champion unveiled as an official Heineken 0.0 ambassador and to champion responsible consumption. The all-Netherlands tie-up sees the Dutch beer giant and the Dutch Formula 1 driver team up to engage fans through an ongoing,… Continue reading Oracle Red Bull Racing Driver Max Verstappen Becomes Heineken 0.0 Ambassador