Southeast Asian eCommerce platform Lazada rolled out a new campaign through – running from February through to April – to boost awareness and drive entries for the company’s own ‘LAZADA RUN’ inaugural mass participation event which spans six countries across the region. The branded run itself – which includes 21km, 10km, 5km courses and… Continue reading Heckler Singapore Promotes Lazada’s Inaugural SE Asia Six Nations Running Event
Tag: Thailand
KFC Thailand’s Qatar 2022 ‘Checking For Chicken’ VAR Promo Turns Checks Into Time Limited Coupons
KFC Thailand leveraged spiking soccer interest around the 2022 FIFA Men’s World Cup through an app-based promotion called ‘Checking For Chicken’ which produces limited time offer digital coupons each time there is a VAR check during the tournament. These coupons automatically pop up in the app each time the referee makes the VAR Check signal.… Continue reading KFC Thailand’s Qatar 2022 ‘Checking For Chicken’ VAR Promo Turns Checks Into Time Limited Coupons
Epic Red Bull/TCP Film Tells Tale Of Influencer Hoang Le Giang Seven Summit Challenge
Red Bull’s epic new cinematic film called ‘Charge Ahead Into Your Dream’ is a piece of creative content marketing telling Hoang Le Giang’s story of conquering personal challenges as he tackles the world’s highest and toughest summits. A dramatic allegorical story from the energy drink owner TCP features a young man’s passion for climbing… Continue reading Epic Red Bull/TCP Film Tells Tale Of Influencer Hoang Le Giang Seven Summit Challenge
Le Mans winner Bamber Stars In Porsche APAC’s ‘One Night In Bangkok’ Film Tribute To 919 Hybrid
To commemorate the retirement and the achievements of Porsche’s legendary 919 Hybrid, the auto maker is running a global tribute track tour for its iconic racing vehicle. To promote and support this 13 stop world tour and its stop in Bangkok (the tour’s only Southeast Asia destination), Porsche Asia Pacific has produced a 90-second… Continue reading Le Mans winner Bamber Stars In Porsche APAC’s ‘One Night In Bangkok’ Film Tribute To 919 Hybrid
