PepsiCo crisps brand Lays launched a late May digital South African strand of its ongoing ‘Knock Knock’ UEFA Champions League campaign with creative fronted by former Leeds United FC and national team legend Lucas Radebe. The former centre back – who notched up 70 caps for South Africa, 201 for Leeds and 113 for… Continue reading PepsiCo Chip Brand’s Local South African ‘No Lays No Game’ Kicks-Off Ahead Of UEFA Champions League
Tag: Robot
‘Pitch-R’: Nissan Activates UEFA Champions League Sponsorship Via 2018 Final Robot Pitch Creator
For the 2018 Champions League Final, UEFA’s official tournament automotive partner Nissan created a robot called ‘Pitch-R’ – a spatial and sculptural football-focused brand installation and experience creator. Territory: Global Agency: TBWA\G1 Paris, UNIT9 London, Nissan Football Lab Objectives Nissan, an automotive brand focused on technology through its ‘Intelligent Mobility’… Continue reading ‘Pitch-R’: Nissan Activates UEFA Champions League Sponsorship Via 2018 Final Robot Pitch Creator
EE’s 2017 BAFTA Activation Spearheaded By A Custom-Built, World-First, Red Carpet ‘Roboselfie’
At the tip of EE’s 2017 British Academy Film Awards activation was Roboselfie: a high-tech selfie-taking robot that aimed to link film fans to the stars on the awards show red carpet. By housing innovative camera technology in a custom-built, Metal Mickey style robot, the mobile telco linked the device to its Twitter feed… Continue reading EE’s 2017 BAFTA Activation Spearheaded By A Custom-Built, World-First, Red Carpet ‘Roboselfie’
