Just three days before the big kick off and Nike Football rolls out its latest ‘Risk Everything’ blockbuster – a five-minute animated feature called ‘The Last Game’ Effectively the third spot-led major phase of its integrated, 360 global #RiskEverything World Cup ambush initiative, the plot sees cartoon versions of Nike player ambassadors on a… Continue reading Animated ‘The Last Game’: Nike #RiskEverything Part 3
Tag: #RiskEverything
Nike #RiskEverything WC14 Ambush P2: ‘Winner Stays On’
Late April saw the launch of ‘Winner Stays On’, the latest phase of Nike’s #RiskEverything Brazil 2014, which adds a galaxy of stars and some epic story-telling magic to the sportswear giant’s World Cup ambush initiative. The new four-minute commercial opens on a nondescript British park pitch as two teams of young amateurs kick… Continue reading Nike #RiskEverything WC14 Ambush P2: ‘Winner Stays On’