Late April saw the launch of ‘Winner Stays On’, the latest phase of Nike’s #RiskEverything Brazil 2014, which adds a galaxy of stars and some epic story-telling magic to the sportswear giant’s World Cup ambush initiative. The new four-minute commercial opens on a nondescript British park pitch as two teams of young amateurs kick… Continue reading Nike #RiskEverything WC14 Ambush P2: ‘Winner Stays On’
