Ahead of the 2023 Ashes summer, England and Wales Cricket Board (ECB) sponsor LV= Insurance leveraged its tie-up to begin the hype ahead of the Australia series through a ‘Village Vs Pro: Ashes Edition’ campaign developed with ‘The Cricket District’. The content led initiative saw the Jack and Toby from village cricket social media… Continue reading ECB Sponsor LV= & Cricket District Celebrate Ashes Summer Via ‘Village Vs Pro’
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ECB & LV= Launch ‘In With Heart’ With Hero Ad, Ticket Contest, Tour & Grassroots Programme
Ahead of the start of England’s summer of test cricket, ECB official title sponsor LV= rolled out a new integrated activation platform called ‘In With Heart’ which forms a brand tribute to the entire game of cricket – at all levels and in all formats. The campaign brings together stars of the men’s, women’s… Continue reading ECB & LV= Launch ‘In With Heart’ With Hero Ad, Ticket Contest, Tour & Grassroots Programme
