Ahead of this summer’s 2024 UEFA Euro Championship – an international tournament known as the Euros – confectionary partner Mars Wrigley rolled out a pan-European campaign for its Snickers brand called ‘Own Goal’ fronted by Luka Modrić and Bukayo Saka and spearheaded by a playful, cinematic ad aimed at helping football fans steer clear of… Continue reading Ahead Of 2024 UEFA Euro Championship Sponsor Snickers Rolls Out Cinematic ‘Own Goal’ Campaign
Tag: Euros
Carlsberg Chugger Squad Reward Generous Public In Euro Ticket Street Stunt
Carlsberg’s Euro 2016 marketers continues to have fun with fresh twists on its ‘If Carlsberg did…’ concept in the UK with a charity chugger comedy street stunt strand – called ‘Giving Getting’ – in its ongoing tournament activation. The official beer brand of UEFA’s flagship national property adds a new twist to its long running… Continue reading Carlsberg Chugger Squad Reward Generous Public In Euro Ticket Street Stunt
