Cryptocurrency exchange Crypto.com, which recently penned a patch partnership with the NBA’s Philadelphia 76ers, teamed up with the team’s super star Joel Embiid to front a US ad campaign called ‘Bravery Is A Process’ which leverages spiking hoops interest around the NBA Playoffs. The Cameroonian centre fronted a subtly branded 30-second spot which sees… Continue reading Crypto.com Pairs Up With 76ers’ Joel Embiid For ‘Bravery Is A Process’ NBA Playoffs Campaign
Tag: Philadelphia 76ers
Philadelphia 76er Tobias Harris & College Hoops Star Sister Tori Front Team Whistle & KFC’s ‘Cheat Day’
Team Whistle linked up with KFC for a social spot leveraging the start of the 2021/2 NBA season starring
Big Betsy Promos NBA’s 76ers/StubHub 1st Major US Team Shirt Logo Deal
After an awful losing season (with 72 defeats and just 10 wins), the Philadelphia 76ers are celebrating two firsts: they won the first pick in this year’s NBA Draft Lottery and they have become the first team in the four traditional major US sports league’s to sign a shirt sponsorship deal. The team’s on-jersey logo… Continue reading Big Betsy Promos NBA’s 76ers/StubHub 1st Major US Team Shirt Logo Deal
‘Since 1776′ Revolution Leads Philadelphia 76rs Refresh & Reboot For New NBA Season
The Philadelphia 76ers has launched a season ticket campaign (which doubles as a brand revival initiative) by leveraging the city’s revolutionary history and tapping in to its roots as an underdog. Philadelphians (and its teams) pride themselves on being part of a city with a rich, but rather unconventional history and this new campaign,… Continue reading ‘Since 1776′ Revolution Leads Philadelphia 76rs Refresh & Reboot For New NBA Season