Launched on 7 April, to leverage the start of the 2022 Major League Baseball (MLB) season, local brewer Summit Brewing teamed up with the Minnesota Twins to promote a new team-specific Twins Pilsner through a campaign called ‘Beer We Go, Twins! Beer We Go!. Reworking the iconic ‘here we go’ stadium rallying cry, the… Continue reading MLB Team Minnesota Twins Link With Summit Brewing For New ‘Beer We Go!’ Rallying Cry
Tag: Periscope
MLB & Hat Partner New Era Roll Out #CapsOn For New Baseball Season Opening Day
To harness the excitement in the weeks before the start of Major League Baseball’s regular season, the MLB and its official cap partner New Era launched #CapsOn – an integrated, participatory campaign that aims to generate pre-season anticipation and excitement. The initiative, which spans TV spots, social media and in-store work, aims to encourage… Continue reading MLB & Hat Partner New Era Roll Out #CapsOn For New Baseball Season Opening Day
MasterCard Open Activity Led By #HatsOffToTom Watson Tribute
MasterCard’s multi-strand activation around The Open Championships is led by an integrated salute to golf legend and brand ambassador Tom Watson – winner of no less than five claret jugs. This #HatsOffToTom phase of the payments giant’s Open activity trumpets his legacy as the 2015 Open marks the iconic golfer’s retirement (and aims to… Continue reading MasterCard Open Activity Led By #HatsOffToTom Watson Tribute
