Inspiring Sports Marketing
May 27, 2022
Molson Canadian & Edmonton Oilers List-Building Contest Offers Fans ‘Official Playoff Pucks’
The official beer brand of the NHL activated its partnership rights with the Edmonton Oilers with a puck and practice gear giveaway and list-building initiative as the team entered >>
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Jul 14, 2021
Stanley Cup Batch / Drink From The Cup – Molson Canadian & NHL
In June 2021, as the playoffs for the Stanley Cup entered the second round, the official NHL beer in Canada Molson Canadian activated its rights through an integrated initiative >>
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Jun 15, 2021
Molson Canadian’s Latest Limited Edition Beer Batch Was Poured Through The Stanley Cup
As the playoffs move into the second round, NHL partner Molson Canadian activated its rights as the league’s official beer (in Canada) by brewing and promoting a batch of >>
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May 21, 2021
Molson Launches Part-Vacuum, Part-Cooler Beer Branded ‘Brewmboni’ For NHL Playoffs
As the Stanley Cup Playoffs got underway in Mid May, Molson Canada leveraged its NHL partnership (and its team-specific sponsorships of the Toronto Maple Leafs, Ottawa Senators and Edmonton >>
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Jan 19, 2021
NHL Official Beer Molson Canadian Leverages Puck Drop Via ‘It’s Complicated’ Campaign
Molson Canadian leverages its NHL partnership and its sponsorships of the Toronto Maple Leafs, Ottawa Senators and Edmonton Oilers through a new campaign called ‘It’s Complicated.” The idea >>
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Oct 13, 2015
Molson Canadian’s ‘Anything For Hockey’ Skyscraper Rink For New NHL Season
Last year Molson Canadian took hockey fans to play on a bespoke mountain top rink, this season it will take hockey to new heights by hosting a game on >>
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Jan 18, 2013
Molsen Canadian’s Hockey Champs Mobile Wake Up Call
Now that the lockout is over, Molson Canadian (the official and exclusive beer brand of the NHL) is back running regular NHL activation such as its ‘Pro For A >>
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