As Spring warmth arrives and before all the ice melts, May will see the puck drop on the International Ice Hockey Federation’s ‘2023 Ice Hockey World Championships’ and to build buzz and support ahead of the tournament main Finnish hockey sponsor Lidl activated its partnership through a fan-focused ‘For Those Who Support Us’ campaign based… Continue reading Lidl Leverages Finland National Ice Hockey Team Sponsorship Prior To World Champs Via ‘Those Who Support Us’ Spot
Tag: International Ice Hockey Federation
Molsen Canadian’s Hockey Champs Mobile Wake Up Call
Now that the lockout is over, Molson Canadian (the official and exclusive beer brand of the NHL) is back running regular NHL activation such as its ‘Pro For A Day’ competition which offers fans a chance of a lifetime to experience the NHL hockey players lifestyle. Simply by registering for the Molson Insider programme… Continue reading Molsen Canadian’s Hockey Champs Mobile Wake Up Call
