The 2022/23 football season marks the 30th anniversary of Carlsberg’s sponsorship of Liverpool FC (LFC) – the longest partnership in Premier League history – so to celebrate and commemorate the tie-up, the beer brand’s ‘Forever Fans’ platform rolled out a video series of fan stories titled ‘Most Loyal Fans’. The six-part film series reverse… Continue reading Carlsberg Celebrates 30-Year Liverpool FC Tie-Up With ‘Most Loyal Fans’ Video Story Series
Tag: Worth Your While
Pride Copenhagen & Worth Your While Relaunch ‘Proud Pitch’ Protest Against FIFA’s #OneLove Ban
Pride Copenhagen and Worth Your While relaunched an Instagram filter which turns football pitches into rainbow flags in response to FIFA’s sanctions against the #OneLove captains’ armband initiative at Qatar 2022. When the skippers of seven European sides announced a plan to wear OneLove armbands at the 2022 FIFA Men’s World Cup in a… Continue reading Pride Copenhagen & Worth Your While Relaunch ‘Proud Pitch’ Protest Against FIFA’s #OneLove Ban
