The New Zealand SailGP Team introduced a dynamic new identity – ‘The Black Foils’ – ahead of the 2024 ITM New Zealand Sail Grand Prix – which spans name, logo, typeface, colour code and a marketing campaign. Objective The objective was to create a new 360-degree team identity and campaign that acts as an awareness… Continue reading SailGP Launches Fresh Team New Zealand ‘Black Foils’ Identity Campaign
Tag: Team New Zealand
Team NZ Olympic Sponsor Noel Leeming Skates On Into The Winter Olympics With Comic ‘Always Happy To Help’ Campaign
A February multi-channel marketing campaign from New Zealand consumer electronics retailer Noel Leeming leverages spiking interest around the Winter Olympics and activates its status as an official sponsor of Team New Zealand. Noel Leeming, an electronics store chain owned by the country’s largest retail conglomerate The Warehouse Group, teamed up with agency TBWA\New Zealand… Continue reading Team NZ Olympic Sponsor Noel Leeming Skates On Into The Winter Olympics With Comic ‘Always Happy To Help’ Campaign