Buffalo Wild Wings Leverages College Football Kickoff Via Ad Campaign & Experiential AI Crowd Noise Bar Contests 

At the start of September, Buffalo Wild Wings leveraged the start of the new college football season by debuting a new ad and experiential campaign called ‘Greatest Of All Times’   Produced by The Martin Agency, the marketing push was spearheaded by a hero 60-second spot debuting during the Ohio State vs Minnesota college football… Continue reading Buffalo Wild Wings Leverages College Football Kickoff Via Ad Campaign & Experiential AI Crowd Noise Bar Contests 

Buffalo W. W. ‘That’s March Madness’ Spans In-Store Jewel Stools, TV Ads (& An Overtime Only Spot)

Buffalo Wilds Wings, the ‘official hangout for’ the NCAA hoops tournament, took a fresh approach to leveraging the 2019 competition with an inventive ‘That’s March Madness’ initiative that spans ads (one of which is only for games that go into overtime) and an in-restaurant stunt for men who have just had vasectomies.   The US… Continue reading Buffalo W. W. ‘That’s March Madness’ Spans In-Store Jewel Stools, TV Ads (& An Overtime Only Spot)