Ahead of the first ball in the 2019 ODI Cricket World Cup, rights owner ICC launched the official anthem – ‘Stand By’. The song, by LORYN and Rudimental, celebrates diversity with a leisurely sprinkling of sun, song and sand. It was launched across the ICC’s online platforms on 17 May. Steve… Continue reading ICC Launch ‘Stand By’ The Official ODI World Cup 2019 Anthem By Loryn & Rudimental
Tag: Rudimental
Heineken ‘More Than A Race’ Celebrates New F1 Season In Australia Via Experiential & Interactive OOH Contest
Heineken leveraged its top tier rights at the start of the new Formula One season through its largest ever Australian activation: a programme that spanned on-site experiential and ticket contests, plus TV, interactive OOH, print, digital and social and both on and off premise activity. Experiential activity centred on the F1 Australian Grand Prix’s… Continue reading Heineken ‘More Than A Race’ Celebrates New F1 Season In Australia Via Experiential & Interactive OOH Contest
