Royal Ascot Campaign Saddles Up To Spotlight The Transformative Feeling Of ‘The Ascot You’

Late March saw Ascot Racecourse launch a new UK campaign called ‘The Ascot You’ which focused on the transformative feeling that going to an ascot event can have.    Promoting the venue’s year-round event schedule and launched well ahead of the 2023 iteration of its flagship Royal Ascot meeting (which will be held from 20… Continue reading Royal Ascot Campaign Saddles Up To Spotlight The Transformative Feeling Of ‘The Ascot You’

Royal Ascot’s 2021 Return Teased By ‘Raindrops’ Spot To Build Buzz Ahead Of Fan Return To The Track

Ahead of the 15 June start of the 2021 iteration of Royal Ascot, the rights owner has teased the famous race meeting with an at-home style spot called ‘Raindrops’.   Working in harness with creative agency Isobel, the short film features a woman sat beside her window while working from home watching three raindrops race… Continue reading Royal Ascot’s 2021 Return Teased By ‘Raindrops’ Spot To Build Buzz Ahead Of Fan Return To The Track

Embroidered Tapestry Fronts Royal Ascot’s ‘Like Nowhere Else’ Campaign

History and tradition are key pillars in the positioning of British horse racing and to celebrate its history the creative for the Royal Ascot 2015 Festival promotional campaign, called ‘Like Nowhere Else’, is built on a specially commissioned tapestry.   The handcrafted embroidery celebrates the heritage of the self-styled ‘world’s most famous racecourse’.   ‘Like… Continue reading Embroidered Tapestry Fronts Royal Ascot’s ‘Like Nowhere Else’ Campaign

Royal Ascot ‘Great British Drama’ Collage Mixes Art & Social

The summer season has arrived in the UK and that means Royal Ascot and this year’s meeting was celebrated (and marketed) when the racecourse owners commissioned artist David Mach to create a collage work to bring to life the wonderful stories of world-class racing, pageantry and fine dining which together create the ‘Great British Drama’… Continue reading Royal Ascot ‘Great British Drama’ Collage Mixes Art & Social