Old El Paso & Team GB Stars Front #FajitaFriYayChallenge Campaign In Aid Of UK National Food Charity

Old El Paso activated its Team GB partnership and promoted its fajita meal kit through an athlete fronted UK cause campaign seeking to drive FareShare food donations to help UK families in need.   To combat hunger in the UK during the current economic, cost of living crisis, the #FajitaFriYayChallenge is fronted by a strong… Continue reading Old El Paso & Team GB Stars Front #FajitaFriYayChallenge Campaign In Aid Of UK National Food Charity

Aussie Tennis Star Kyrgios Challenges Athletes To Old El Paso’s Global ‘Slam Dunk #MessFreeChallenge’

Following the successful 2020 #MessFreeChallenge, General Mills brand Old El Paso again teamed up with Australian tennis star Nick Kyrgios (and his NK Foundation) for a 2021 iteration based around a basketball Slam Dunk viral challenge to demonstrate that its Tortilla Pockets deliver a mess-free Mexican experience and raise funds for Food Bank Australia.  … Continue reading Aussie Tennis Star Kyrgios Challenges Athletes To Old El Paso’s Global ‘Slam Dunk #MessFreeChallenge’