‘Kohler United’ Campaign Promotes New Manchester United Sleeve Sponsorship

Global lifestyle brand, Kohler has become Manchester United’s first ever sleeve sponsor and is promoting the new partnership with a campaign called ‘We Are Kohler United’.   Led by a spearhead partnership video called ‘We Are Kohler United’,     The initial unveiling creative focuses on messaging based around joint values and positioning: including themes… Continue reading ‘Kohler United’ Campaign Promotes New Manchester United Sleeve Sponsorship

Manchester United Stars Recite Motivational Poetry In New Chinese Chevrolet Campaign

Manchester United shirt sponsor Chevrolet activates its partnership through a new Chinese campaign, called ‘Poem’, that sees players recite motivational poetry from some of the planet’s most famous writers.   This initiative, which promotes the release of a triumvirate of new Chevy models (Cruze, Camaro and Equinox) launched in June and is being aired on… Continue reading Manchester United Stars Recite Motivational Poetry In New Chinese Chevrolet Campaign