Kayo Sports launched a new iteration of its ongoing ‘Sport Lives Here’ brand campaign in the form of a cricket focused marketing initiative called ‘World Cup Lives Here’ ahead of the ICC Men’s T20 World Cup. Developed with agency Special Group, the campaign features a strong line up of international cricket stars – including… Continue reading Cricketers Move In To ‘Kayo House’ For World Cup In New ‘Sport Lives Here’ Campaign
Tag: Jofra Archer
Jofra Archer Fronts ‘My First Shirt’ Natwest Campaign To Leverage New Zealand Test Series
Launched on 18 November, with the team’s winter tour to New Zealand under way, The England Cricket Board (ECB) primary team sponsor Natwest launch a fresh campaign leveraging the start of the away test series against New Zealand and fronted by English cricket’s newest super star Jofra Archer. ‘My First Shirt’ takes the England… Continue reading Jofra Archer Fronts ‘My First Shirt’ Natwest Campaign To Leverage New Zealand Test Series
