A 2023 New Year campaign from UK exercise outfit Gymbox offers the brand’s own attitudinal take on classic fitness quotes as it seeks to cut through the exercise bullshit, gym nonsense and fitness industry motivational commandments to position Gymbox as the lively alternative to the more traditional and serious approach of competitor big gym chains.… Continue reading Gymbox New Year OOH Campaign Cuts Through The Clichés With Comic Graffiti Copy
Tag: Graffiti
Levi’s Film Workshop: Art In The Streets
The Levi’s Film Workshop has produced a new film charting the history of graffiti as the centrepiece of the Art In The Streets Exhibition in the Geffen Contemporary at MOCA. The brand’s movie workshop programme has released ‘Outside In’ – chronicling the MOCA’s Art In The Streets exhibition celebrating graffiti The exhibition… Continue reading Levi’s Film Workshop: Art In The Streets
