As the year comes to close Levi’s has launched one of the 2014’s most powerful cause-led activations, ‘Field Of Jeans’, demonstrating the huge impact that can be made by small everyday community/fan acts. Leveraging its San Francisco 49ers partnership, led by naming rights at the NFL team’s new Santa Clara stadium, Levis Straus *… Continue reading Levi’s Art & Eco ‘Field Of Jeans’ 49ers Recycling Drive
Tag: Levi Strauss & Co
Levi’s Film Workshop: Art In The Streets
The Levi’s Film Workshop has produced a new film charting the history of graffiti as the centrepiece of the Art In The Streets Exhibition in the Geffen Contemporary at MOCA. The brand’s movie workshop programme has released ‘Outside In’ – chronicling the MOCA’s Art In The Streets exhibition celebrating graffiti The exhibition… Continue reading Levi’s Film Workshop: Art In The Streets
Levi’s Ready To Make Braddock Work
Levi’s ‘Ready To Work’ commitment to revitalising and redeveloping the Pennsylvania town of Braddock is part of the brand’s wider ‘Go Forth’ idea. Whilst not officially a sponsorship, Levi’s partnership with Braddock sees it provide two years of financial and legal support that spans support for a community centre, an urban farm, as well as… Continue reading Levi’s Ready To Make Braddock Work
