Late May saw Australian pie brand Four’N Twenty launch its latest sports-themed campaign ‘We’ve Been There For It All’ which simultaneously celebrates the nation’s love of sport and for the sports fans’ love for its ‘Great Australian Taste’. From AFL through basketball to rugby, Four’N Twenty has been part of Australia’s famous sporting moments… Continue reading Four’n Twenty Launches New ‘We’ve Been There For It All’ Campaign Via BMW Dentsu Melbourne
Tag: George Gregan
Air New Zealand’s ‘Air All Blacks’ Latest Safety Video Launched 50 Days Before Rugby World Cup
Air New Zealand launched a new safety video/marketing campaign, called ‘Air All Blacks’, to leverage its New Zealand Rugby partnership and support the team as its prepares for the Rugby World Cup. Created by Vision Thing, the initiative launched on 31 July and marked 50 days to go before Japan 2019 kicks off. … Continue reading Air New Zealand’s ‘Air All Blacks’ Latest Safety Video Launched 50 Days Before Rugby World Cup
HSBC’s Fancy Dress ‘Serious Play’ HK 7s Rugby Campaign
On 20 March HSBC launched an integrated campaign called ‘Serious Play’ to bring to life the bank’s sponsorship of the Hong Kong Seven’s rugby tournament. HSBC is the co-title sponsor, along with Cathay Pacific, with the legendary sevens tournament which takes place from 23 to 25 March. Spearheaded by a ‘Serious Play’… Continue reading HSBC’s Fancy Dress ‘Serious Play’ HK 7s Rugby Campaign
