Unfortunately for Nike, Lance Armstrong’s semi-confessional interview with Oprah’s isn’t the only Armstrong TV content attracting huge numbers of viewers. Armstrong’s anti-doping Nike commercial ‘What Am I On?’ was only loaded on to YouTube in December 2005, but it has now racked up an impressive 2,466,738 YouTube views and boasts more than 3,000 likes… Continue reading Nike Armstrong Ads Show Endorser Disasters Live Forever (Online)
Tag: Drugs
GSK Consumer Ads Highlight Anti-Doping Olympic Role
GlaxoSmithKline (GSK) is leveraging its Olympic rights to launch its first ever UK consumer-facing corporate brand campaign. GSK, the official laboratory services provider for London 2012, is showcasing its anti-doping operations during the Olympics with a new multi-million pound campaign created by TBWA\London. The initiative, which uses the strapline ‘The crowd is… Continue reading GSK Consumer Ads Highlight Anti-Doping Olympic Role
