Under Armour Gets Tough In Star-Studded ‘Dig Deep / Grind Now’ New Year Campaign

The start of January saw Under Armour release a star-studded, integrated campaign aimed at engaging athletes of all levels through the shared battle to ‘Dig deep and find that extra gear’ and drive home a brand message about the transformative nature of training.   The athlete ambassadors fronting the creative include Jordan Thompson, Seth Curry… Continue reading Under Armour Gets Tough In Star-Studded ‘Dig Deep / Grind Now’ New Year Campaign

Under Armour Holiday Campaign Sh0oows How To Support The Athletes You Love With ‘Give The Gift’

Under Armour urges viewers not to take things for granted this festive season, but rather to see everything as a gift in a seasonal US ‘Give The Gift’ campaign that highlights the potential in every single day.   Creative in harness with .DOMO, the hero spot was helmed by Birth Director Noah Conopask and it… Continue reading Under Armour Holiday Campaign Sh0oows How To Support The Athletes You Love With ‘Give The Gift’

Coros Wearables Seeks To Educate & Inspires Runners With POD 2 Problem/Solution Launch Campaign

Late October saw Coros Wearables’ in-house team work with LA-based creative and production company DOMO on an integrated campaign promoting the latest POD 2 device: the sports tech brand’s latest running sensor designed to be used in harness with a Coros watch to improve athletic performance data accuracy and provide insights into your running technique.… Continue reading Coros Wearables Seeks To Educate & Inspires Runners With POD 2 Problem/Solution Launch Campaign