As part of its ongoing programme to raise awareness and funds to help find a cure for cancer, the American Cancer Society (ACS) leveraged interest in golf as the US Open 2017 got under way by launching a new multi-media campaign fronted by its golf ambassador Chris DiMarco. DiMarco, who turned professional back in… Continue reading American Cancer Society Ties-Up With Pro Golfer Chris DiMarco To ‘Tee Up For Life’
Tag: American Cancer Society
Inifiniti/CBS #Unbustable Hardwood Heroes March Madness Brackets Back ‘Coaches v Cancer’
Early March sees NCAA automotive partner Infiniti align with broadcaster CBS Sports to invite fans to support the #Unbustable spirit of the Hardwood Heroes with a round-by-round March Madness bracket initiative that benefits its ‘Coaches vs Cancer’ cause campaign. The initiative, which becomes active on 12 March, urges consumers to ‘make your bracket matter’… Continue reading Inifiniti/CBS #Unbustable Hardwood Heroes March Madness Brackets Back ‘Coaches v Cancer’
