At the start of the 2023 Toyota AFL Premiership Season, the automotive title sponsor celebrated its 20th year as the league’s Premier Partner with a new ‘Feeling It’ campaign championing emotion, inspiration and inclusivity across the game. Toyota’s Australian Football League (AFL) activation, developed with sports agency Gemba, runs with the ‘Oh What A… Continue reading Toyota Celebrates 20-Year AFL Partnership Via Fresh ‘Feeling It’ Multi-Channel Campaign
Tag: Toyota AFL Premiership
Bald AFL Legends & Stars Raise Bald Tyre Awareness In Continental Tyres AFL Safety Activation
The start of April saw global tyre giant Continental Tyres leverage its AFL partnership through the launch of a campaign called ‘Continental Tyres Bald Stars’: an Australian marketing push based around a team of iconic bald AFL players on a mission to raise awareness of the dangers of bald tyres. The global tyre safety… Continue reading Bald AFL Legends & Stars Raise Bald Tyre Awareness In Continental Tyres AFL Safety Activation
AFL Launches New Season ‘Don’t Believe In Never’ Brand Platform With Trio Of Short Films
Ten days ahead of the 22 March kick-off of the new 2018 Toyota Premiership season, the Australian Football League (AFL) released a new brand platform called ‘Don’t Believe In Never’. The campaign started with a trio of short films showcasing remarkable stories of passion, dedication, overcoming adversity and triumph within the AFL game. … Continue reading AFL Launches New Season ‘Don’t Believe In Never’ Brand Platform With Trio Of Short Films
