Prior To NFL Kick Off Hulu Extends ‘Sell Outs’ Via Spots Starring Todd Gurley’s Cat Mr Hulu

A few weeks ahead of the start of the new NFL season, Hulu launches a new phase of its #Sellouts’ initiative promoting its live sport offering with a new campaign fronted by LA Rams running back Todd Gurley and his ‘catfluencer’ cat.   Hulu’s ‘Sellouts’ takes an overtly transparent approach to the issue of athletes… Continue reading Prior To NFL Kick Off Hulu Extends ‘Sell Outs’ Via Spots Starring Todd Gurley’s Cat Mr Hulu

NFL’s New Season Campaign Sees Celebrity Coaches Offer Touchdown Celebration Tips

To generate hype and buzz around the start of the new football season the NFL launched a new multi-platform ‘Get Ready To Celebrate’ campaign that sees a team of celebrity coaches give players advice on how to be more creative with their touchdown celebrations.   The integrated campaign, created by agency Grey New York, rolled… Continue reading NFL’s New Season Campaign Sees Celebrity Coaches Offer Touchdown Celebration Tips

StubHub Signs Up Sports Stars & Musician s To Front ‘Be There’ Ticket Sales Campaign

A new Stubhub ticket sales campaign called ‘Be There’ campaign stars rapper Future as a sommelier, running back Todd Gurley in a pottery class and baseball star Albert Pujols working in a hardware store.   The humorous creative, developed in harness with creative agency 72andSunny, revolves around the emotional benefits of live events, the memories… Continue reading StubHub Signs Up Sports Stars & Musician s To Front ‘Be There’ Ticket Sales Campaign