In one of the more unlikely alliances of the year, the Comparethemarket meerkats have partnered with Gary Barlow to celebrate the insurer’s one year anniversary of its Coronation Street sponsorship and to promote the Take That front man’s new album release. Musician and X Factor judge Barlow duets with chief meerkat Aleksandr Orlov to… Continue reading Comparethemarket/Barlow Link Album Launch & Corrie Sponsorship Anniversary
Tag: Solo
Apps, Live Stream & PR Push Velux 5 Oceans Yacht Race
A combination of new technology platforms and traditional media-led PR succeeded in bringing title sponsor Velux’s brand to the fore during the 5 Oceans Solo Round The World Yacht Race. Since the Velux 5 Oceans race began back in 1982, the event has attracted considerable interest within the specific sailing media. But both title… Continue reading Apps, Live Stream & PR Push Velux 5 Oceans Yacht Race
