A new social spot called ‘Introducing FIFA Sound: Where Music & Football Come Together’ from introduces a new music initiative from world football’s governing body. FIFA Sound blends the worlds of music and football bringing together players, musicians and fans who share their love of the game through music. Thus leveraging both the… Continue reading FIFA & Universal Music’s ‘FIFA Sound’ Launches With ‘Play On’ Podcast
Tag: Sevilla
Romeo & Julio: Football, Passion And Love – Uber & Sevilla & Real Betis
Ride-hailing service Uber launched a video-led, online campaign in Spain called ‘Romeo Y Julio’ which leveraged its twin Seville football club partnerships around the city’s April 2019 derby game which called for tolerance in football and promoted respect over rivalry. Territory: Spain Agency: Shackleton Madrid (Accenture Interactive) Objectives As a… Continue reading Romeo & Julio: Football, Passion And Love – Uber & Sevilla & Real Betis
