Puma Leverages 2022 FIFA Men’s World Cup To Target NextGen Via ‘Find Your Fearless’ Brand Platform

Ahead of the 2022 FIFA Men’s World Cup, sportswear brand Puma rolled out a global football platform called ‘Find Your Fearless’ which showcased the invincible spirit of the brand, its family, teams and player ambassadors and promoted a set of key World Cup related products.   Created in harness with Paris-based agency La Fourmi and… Continue reading Puma Leverages 2022 FIFA Men’s World Cup To Target NextGen Via ‘Find Your Fearless’ Brand Platform

Neymar Leads Puma ‘Welcome Unbored’ Stars In Slipstream Space Adventure Relaunch Campaign

In 2022, PUMA relaunched its iconic 1980s and 90s ‘Slipstream’ basketball sneaker range through a June campaign called ‘Welcome Unbored’ spearhead by a ‘Slipstream Shuttle’ spot starring a strong team of PUMA ambassadors led by Neymar Jr and which also included Kingsley Coleman, Lamelo Ball and Romeo Beckham.   The work, which features a group… Continue reading Neymar Leads Puma ‘Welcome Unbored’ Stars In Slipstream Space Adventure Relaunch Campaign